June 21, 2012

E-Tobacco Shows No Signs of Slowing

In a report released in May, UBS Investment Research likened the chaotic e-cigarette category to the e-commerce boom in the late 1990s. While the burgeoning category offers virtually unlimited opportunity for even the smallest brands to establish a foothold, only a few of the strongest, most solid ones will survive the shakeout that is certain to come.

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